The Caterer's 10-Minute Inquiry Kit (Free)
The Caterer's 10-Minute Inquiry Kit (Free)
A free starter kit for caterers who answer inquiries, send quotes and chase final counts while also doing the cooking.
I built ServiceStack AI because I struggled to write AI prompts that were actually useful for my wife's catering business. Generic prompts gave generic answers. This free kit has the catering-specific prompts and templates I wanted: fill in the [BRACKETS] with your details, paste into ChatGPT, Claude or Gemini, and get a draft that fits the event. You review it and send it yourself.
What's inside
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7 fill-in catering prompts, each with when to use it, the full prompt and a tip:
- Fast inquiry reply that qualifies the lead (date, guest count, budget, service style, dietary needs)
- Event quote and menu proposal draft
- Per-head pricing sanity check (food cost %, labor, rentals and margin, with the math explained)
- Deposit and payment-terms email
- Guest-count change and final-headcount reminder
- Tasting follow-up
- Post-event thank-you plus review and referral request
- A 3-email quote follow-up sequence (day 2, day 5, day 10). Polite fill-in templates for quotes that go quiet.
- Per-Head Pricing Worksheet: a working Excel (.xlsx) file with formulas. Enter guest count, food cost per guest, staff hours and rate, rentals, travel and your targets; it shows cost per head, a suggested price per head, the total quote and your margin. It also has a guest-count what-if tab, plus a printable version with a worked example.
Details
- Format: digital download (PDF + .xlsx in one zip file). Nothing is shipped.
- Works with ChatGPT, Claude or Gemini, free or paid.
- The spreadsheet opens in Excel, Google Sheets, Numbers or LibreOffice.
Please note: AI drafts can contain mistakes, so check every price, date and term before you send anything. This kit isn't legal, tax or accounting advice; follow your own contract and local rules. It gives no food-safety rules; follow your local health department's requirements.
Want help with the rest of your business? See the ServiceStack AI Toolkit.
Instant download · 7-day money-back guarantee
What's inside
One zip file with 6 PDFs and an HTML viewer of the same content:
- Start Here: how to use the toolkit and where to begin.
- 01 · Main Guide (35 pages): the 5 Pillars of a service business and the 7-Day Quick Start.
- 02 · AI Prompt Library: 80 core fill-in prompts in 12 categories (Content Creation; Sales & Outreach; Client Delivery; Marketing & Lead Generation; Strategy & Planning; Operations & Productivity; Copywriting & Content Strategy; Customer Research & Insights; Personal Branding; Analytics & Optimization; AI & Tech for Service Businesses; Mindset & Performance), plus the Variation Formula.
- 03 · Template Library: 25 templates (T1–T25), including Niche Definition Worksheet, Ideal Client Profile Builder, Pricing Calculator, Brand Voice Guide, 90-Day Content Calendar, Discovery Call Script, One-Page Proposal, Client Welcome Email, Client Intake Form, Weekly Status Update, Referral and Testimonial Requests, Simple P&L Tracker, Cash Flow Forecast and Sales Pipeline Tracker.
- 04 · Swipe File Vault: 39 swipe files (SF1–SF39) in 10 sections: cold email, sales calls, objection handling, LinkedIn, email marketing, client communication, sales pages, social media ads, content upgrades, and networking & partnerships.
- 05 · SOP Library: 25 standard operating procedures, from Weekly Content Creation and Discovery Call to Client Onboarding, Scope Change Request, Hiring a Contractor and Pricing Review.
About "2,000+ prompts": each of the 80 core prompts has fill-in blanks (who, industry, tone, platform, angle), so one prompt can produce 25+ versions. 80 × 25 = 2,000+ variations. They are not 2,000 separately written prompts.
Who it's for
A good fit if you:
- Run a service business as a consultant, coach, freelancer or small agency owner.
- Already use (or want to use) ChatGPT, Claude or Gemini but keep getting generic output.
- Rewrite the same proposals, follow-ups, onboarding emails and posts from scratch.
- Want written processes (SOPs) for the work you repeat with every client.
Probably not a fit if you:
- Sell physical products or run an e-commerce store. The toolkit is written for service work.
- Want done-for-you software or automations. This is a set of prompts, templates and guides you use yourself.
- Won't spend a few minutes filling in the [BRACKETS] for your business.
The 5 pillars
The Main Guide organizes everything around the 5 stages of running a service business:
- Foundation: get clear on who you serve (niche, ideal client, offers, pricing, brand voice).
- Visibility: get found by ideal clients (content calendar, LinkedIn, newsletter, lead magnet).
- Acquisition: turn prospects into clients (outreach, discovery calls, objections, proposals).
- Delivery: onboard and serve clients well (welcome, intake, kickoff, weekly updates, scope changes).
- Growth: grow without burning out (referrals, testimonials, planning, finances, outsourcing).
Each pillar points you to the matching prompts, templates, swipe files and SOPs.
Quick start
The Main Guide includes a 7-Day Quick Start. About 90 minutes to 2 hours a day:
- Day 1, Foundation: niche statement, ideal client profile, 3-tier offer and pricing.
- Day 2, Lead magnet: plan and draft a simple lead magnet.
- Day 3, Content calendar: plan 30 days of posts, write this week's 7.
- Day 4, Discovery process: customize your call script, objection responses and a proposal.
- Day 5, Outreach: build a 4-email cold sequence and a LinkedIn sequence, and contact your first prospects.
- Day 6, Delivery setup: onboarding workflow, intake form, weekly check-in, welcome email.
- Day 7, Growth and plan: referral and testimonial requests, plus a 90-day plan.
Results depend on your business, your offer and the work you put in. The toolkit doesn't guarantee clients or income.
License
- Personal/business license for one buyer and their own business.
- You can use the prompts and templates to create work for your own clients, and edit the templates as much as you like.
- You can't resell, share, give away or republish the files (or substantially similar copies), or upload them to a shared library or course.
- Need it for a team? Email servicestackai.info@gmail.com.
Full details: Terms of Service.
Refunds
7-day money-back guarantee. If the toolkit isn't right for you, email servicestackai.info@gmail.com within 7 days of your purchase with your order number, and you'll get a full refund to your original payment method. You don't need to give a reason.
Refunds usually reach your account 5–10 business days after approval, depending on your bank. Full details: Refund Policy.